36 years of dynamic growth

For 36 years, FORUM SA has been successfully operating in the fields of trade shows and professional magazine publications with respect and with a sense of responsibility towards its partners and clients. Today, FORUM organizes 9 international trade shows and publishes 4 trade magazines.

The industry sectors that FORUM SA specializes are: Food & Beverage, Food service and Hospitality, Bakery, Pastry, Coffee. Its trade shows are the ultimate meeting and interaction business platform and its magazines have been established as valuable tools for valid and high-quality information, for the sector professionals.

FORUM SA is Member of NÜRNBERGMESSE GROUP, one of the most dynamic German trade fair companies and one of the 15 largest exhibition companies in the world, making the company the largest subsidiary of the German exhibition behemoth, worldwide and in November 2022 received the ISO 20121:2012 certification for implementing sustainability practices at the planning and organization of Xenia and HORECA exhibitions.

We organize


trade shows

We welcome


on an annual basis

We cover


sq.m. of exhibition

We host


Greek & international

Today, the company organises the following international trade shows:

  • HORECA: A world-class exhibition on catering and hotel equipment and food service units.
  • FOOD EXPO: The leading Food and Beverage trade show in Southeast Europe and one of the most important of its kind internationally.
  • OENOTELIA: A specialized wine and spirits trade show of purely professional character and international orientation. Organized alongside FOOD EXPO.
  • FOODTECH: The premium food processing technology exhibition.
  • GLOBAL PACK: The international trade show for the packaging industry. All the current trends, innovative materials and technologies for the packaging industry are presented here.
  • ARΤΟΖΑ: The largest international exhibition of Bakery, Confectionery and Ice Cream in the Balkans and one of the most recognized of its kind internationally.
  • ATHENS COFFEE FESTIVAL: The most important festival for coffee and its culture. It targets industry professionals, home baristas and the wider public.
  • ΧENIA: A premium exhibition aimed exclusively at hoteliers, as well as professionals and entrepreneurs of the country’s tourism industry.
  • WORLD OF Beer: The biggest beer festival in Greece.

Moreover, the company publishes 4 professional magazines:

  • A-Z (Bakery-Pastry)

The largest trade show organizing company in Greece

According to an industry survey by ICAP, FORUM holds a 23% share of the market and ranks 1st in the list of companies of the ndustry based on its turnover and EBITDA. Lastly, according
to ICAP’s research “Business Leaders in Greece” for 2017, FORUM is in the 431st place in the list of the 500 most profitable companies.

Member of NürnbergMesse Group

The NürnbergMesse Group is one of the 15 largest exhibition companies in the world. It includes NürnbergMesse GmbH and that company’s 15 subsidiaries and affiliates. The Group employs more than 1,000 people at eleven locations in Germany, Brazil, China, India, Italy, Greece, Austria and the USA. It also has a network of international representatives in more than 100 countries. Its portfolio comprises some 120 national and international exhibitions and conferences held in person and as digital events, focusing on five general fields: Retail & Consumer Goods, Building & Construction, Process Technology, Electronics & Security, and Social & Public.

Its events safeguard jobs, generate tax revenues as well as billions of euros in purchasing power effects each year, making NürnbergMesse a major economic engine for the Nuremberg metropolitan region and Germany as a whole. As an employer and organiser of major events, NürnbergMesse assumes responsibility for people and the environment. It shapes its corporate actions in accordance with the 17 UN SDGs with the aim of achieving climate neutrality in energy supply by 2028.

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